“Inspiring everyday people to change the world, everyday!”

The “Imagine A Difference” channel was formed to provide entertainment that makes a difference ... entertainment that educates the public about philanthropy and reminds us that we each have the power to change the world.  An offshoot of ImagineTV, Imagine A Difference uses leading-edge technology that overcomes many of the band-width challenges of many other forms of entertainment on the Internet today. The founders of Imagine A Difference have had long careers covering the energy industry, financial services, entertainment and multi-media industries and now want to give back.   By combining their disciplines, the founders are developing a number of projects intended to positively impact many charitable institutions, especially the ‘new school’ charities that empower the donors and empower the recipients.

Examples of new school charities include Habitat for Humanity for creating a grassroots movement for home ownership, the Heifer project for donating animals to create and breed livestock to provide self-sustaining support for poor communities, and Kiva.org for using internet technology to support third world entrepreneurs.  Fund-raising efforts for the old school charities thrive on guilt, albeit that they still do a great deal of wonderful and very necessary work.  Fund-raising efforts for new school charities thrive on inspiration.  In fact the new school is less about fund-raising than it is about engaging the donor to become an active participant.  The old school focuses on the war against poverty and defeating hunger, the new school focuses on developing wealth and distributing ‘fishing rods’.  The old school programming focuses on the desperate need for charitable donations, the new style emphasizes the fulfillment that comes from volunteering and the joy that is created for both the donors and the recipients.  We want the Imagine A Difference channel to be an uplifting experience that emphasizes new possibilities.  

We hope you are inspired to increase your own personal contribution towards making a difference.

See the article in the Philadelphia Inquirer about one of our founders, Dara Roberts.

Imagine A Difference is incorporated in the State of Delaware, U.S.A, and is in the process of becoming registered as a 501C3 non-profit organization.

“Be the change you wish to see in the world” – Mahatma Gandhi